Burger King is an American multinational chain of fast food restaurants, with its headquarters in Miami-Dade County, Florida. The chain began in 1953 as the Insta-Burger-King company, based in Jacksonville, Florida. It quickly became a national favorite, and now has over 5,000 locations worldwide. The name Burger King was first used in 1959, when it was renamed Burger King. In 1963, it expanded to other parts of the country.
It was not until 2009 that McDonald's Corporation started competing with Burger King, and this competition lasted about 60 years. Now, it's up to other companies to get in on the action. In fact, the Coca-Cola Company and Ford Motor Company are among the biggest competitors of Burger Kings. While the two restaurants are often considered the leaders of their respective fields, their rivalry has continued to grow and evolve. With so many new products coming to market, the competition between the two chains has become even more intense.
After 3G Capital purchased Burger King in 2010, the company has been on the rebound. In 2014, it merged with Tim Hortons and formed a joint venture called Restaurant Brands International (RBI). By Q3 of 2018, RBCI's operating margins had reached 40%, outperforming rivals like Wendy's and McDonald's. As a result, investors like the restructured company's new management and its new owner.
